David Bell, Professor of Marketing at Wharton School held semniar on January 14, 2014.
David Bell, Xinmei Zhang and Yongge Dai Professor, Professor of Marketing
David Bell is one of star professors at Wharton School and is an expert in consumer shopping behavior and in e-commerce. He lectured theories and explanations for geographic variation in the performance of Internet retail startups. He also introduced Wharton Executive MBA (WEMBA) which he also serves as faculty.
He had hot Q&A sessions with 44 eagerly attentive audience beyond his scheduled hours.
At the reception after the session, he was still bombared with questions from devoted participants.